Azimut has named Kora Marine its exclusive dealer for North-West Italy, targeting regions like Piedmont, Liguria, Lombardy, Tuscany, and Valle d’Aosta—an area known for its strong nautical roots, high-end infrastructure, and affluent international clientele.
This strategic move aims to strengthen Azimut’s presence in a core market close to its historic headquarters.
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Founded in Santa Margherita Ligure, Kora Marine is led by Francesco Montanella, whose deep experience in the luxury boating and automotive sectors, including a former role as Azimut’s Asia-Pacific Sales Manager, made him the ideal partner.
His background with premium brands and discerning customers aligns with Azimut’s standards for personalized service and attention to detail.
The partnership is designed to deliver a tailor-made shipowner experience, from expert consultation when selecting a yacht to premium after-sales support.
Drawing on Montanella’s experience in the high-end automotive world, Kora Marine aims to bring a refined, client-centric service model to yachting—blending craftsmanship, innovation, and hospitality.
Enrico Chiaussa, Azimut’s Chief Commercial Officer for EMEA-APAC, called the dealership a “strategic step” that will bring the brand even closer to local owners and raise service standards.
Montanella echoed that vision, stating Kora Marine aspires to be a long-term reference point for shipowners, offering an elite and personalized journey that embodies the excellence of Made in Italy.
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