Azimut has once again affirmed its status as the most admired yacht brand among high-net-worth individuals (HNWIs) in China, earning two prestigious accolades at the 2025 Best of the Best Awards presented by the Hurun Research Institute.
Recognized as the “Best Innovative Yacht Brand,” Azimut continues to lead the industry with groundbreaking design and technology.
Adding to the celebration, the new Seadeck 7 was named “Luxury Hybrid Yacht Best New Arrival,” spotlighting its bold entrance into the eco-conscious luxury market.
READ MORE: Fourth Mangusta Oceano 44 Superyacht Launched: A New Benchmark in Luxury and Innovation
Each year, Hurun’s Chinese Luxury Consumer Survey gathers insights from a panel of 750 affluent Chinese individuals—averaging CNY 47.5 million (approx. US$6.5 million) in wealth—to understand luxury market preferences.
Azimut’s strong performance in this influential study reflects not only brand loyalty but also a growing appetite for sustainable innovation among China’s luxury consumers.
The award for “Best Innovative Yacht Brand,” which Azimut had previously earned, recognizes the company’s continued leadership in marrying cutting-edge technology with refined craftsmanship.
The Seadeck 7, a product of collaboration between exterior designer Alberto Mancini and interior designers Matteo Thun & Antonio Rodriguez, was honored for its hybrid propulsion system and progressive design.
As the first production yacht to combine a hybrid-electric setup with Volvo Penta IPS propulsion, it delivers up to 40% lower CO₂ emissions over a typical year of use—without compromising luxury or performance.
The Seadeck 7 embodies Azimut’s forward-thinking approach. Its high-efficiency hull, extensive use of carbon for weight reduction, and advanced electrification account for the emission cuts.
A signature feature is the “Fun Island,” an open aft space that merges seamlessly with the sea, designed to foster an emotional connection with the ocean. Even the interior design follows a sustainable path, incorporating natural, recycled, and recyclable materials in a warm, minimalist style.
This recognition not only cements Azimut’s innovation leadership but also strengthens its presence in the Chinese market, where the brand has delivered nearly 200 yachts since 2006. With the Seadeck 7, Azimut redefines what’s possible in luxury yachting—offering owners a sophisticated, sustainable lifestyle without compromise.
READ MORE: Sunreef NEXT: The Next Era of Sustainable Superyachts
