Heesen is excited to announce its participation in the inaugural Qatar Boat Show (November 6-9) and the Abu Dhabi International Boat Show (November 21-24), as the company continues to expand its presence in the Middle East.
Following the recent appointment of Hisham Abushakra as Agent for the region, Heesen looks forward to showcasing its Dutch craftsmanship, innovative technology, and commitment to luxury yachting.
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Since stepping into his role in September, Abushakra has been focused on engaging with Middle Eastern clients. “Boat shows are essential for Heesen, allowing us to build connections in a region where luxury, performance, and bespoke design are highly valued,” he noted.
With almost 400 linear meters of Heesen yachts already in the area, the brand’s presence is a testament to its reputation for excellence and innovation.
The Middle Eastern market, known for its discerning clients, has a strong appreciation for Heesen’s high-quality European yachts. Heesen’s yachts, renowned for their engineering precision and customizable interiors, offer everything from hybrid propulsion to bespoke design, meeting the unique preferences of this luxury market.
This commitment to customization was evident in 2022 with the custom-built 60-metre Lusine, which boasts one of the most complex interiors ever crafted in a superyacht.
Heesen’s short delivery program is another advantage for clients who seek Northern European craftsmanship in time for the summer yachting season, with the 50-metre Project Orion and 55-metre Project Agnetha available for 2025 delivery.
By joining these prestigious boat shows, Heesen aims to solidify its dedication to delivering best-in-class yachts that align with the aspirations of Middle Eastern clients, inviting guests to experience the quality and innovation that define Heesen as a leader in the global superyacht industry.
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